"The IPO Strategy" equips founders with a simple yet powerful system for assessing any idea and turning promising concepts into thriving companies. Stop wondering if your business idea will work. Start evaluating ideas confidently with "The IPO Strategy". Packed with proven frameworks, this practical founder's guide shows you how to assess any startup idea across three crucial focus points: exploring the value of an idea, discovering the path of the idea, and measuring the best opportunity for the idea. Follow the IPO framework to evaluate your ideas faster, increase startup success, and avoid wasting time and money on concepts that will flop. If you have a business idea but are unsure of the next steps, this book will give you the strategy to launch! Purchase the book and gain exclusive access to a course and the IPO calculator, a tool to help you go from idea to opportunity!